<?xml version="1.0" encoding="UTF-8"?>
<!--Generated by Squarespace Site Server v5.9.1 (http://www.squarespace.com/) on Tue, 09 Feb 2010 15:02:43 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>&gt;Vermont Natural "True Soap" Grows Nationally</title><subtitle>&gt;Vermont Natural "True Soap" Grows Nationally</subtitle><id>http://blog.dinse.com/vermont-natural-true-soap-grow/</id><link rel="alternate" type="application/xhtml+xml" href="http://blog.dinse.com/vermont-natural-true-soap-grow/"/><link rel="self" type="application/atom+xml" href="http://blog.dinse.com/vermont-natural-true-soap-grow/atom.xml"/><updated>2009-10-25T20:58:17Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.9.1 (http://www.squarespace.com/)">Squarespace</generator><entry><title>Vermont Natural True Soap Grows Nationally</title><id>http://blog.dinse.com/vermont-natural-true-soap-grow/2009/10/25/vermont-natural-true-soap-grows-nationally.html</id><link rel="alternate" type="text/html" href="http://blog.dinse.com/vermont-natural-true-soap-grow/2009/10/25/vermont-natural-true-soap-grows-nationally.html"/><author><name>Leigh Cole</name></author><published>2009-10-25T13:20:16Z</published><updated>2009-10-25T13:20:16Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>My friend Janice Shade at&nbsp;<a href="http://www.truebodyproducts.com">True Body Products</a>&nbsp;is proving that Vermont is a great place to launch and produce a natural consumer product for the national market.&nbsp;&nbsp;Her company <a href="http://www.truebodyproducts.com">True Body Products</a> created and sells <a href="http://www.truebodyproducts.com">True Soap</a>, a simple all-natural bar soap for the general consumer market,&nbsp;priced&nbsp;like&nbsp;the&nbsp;national brand soaps in the grocery store.&nbsp;&nbsp; What a concept!&nbsp; It's no surprise Janice came up with such a smart product and it's taking off with national sales.&nbsp; She has experience in product management from her years&nbsp;with <a href="http://www.seventhgeneration.com">Seventh Generation</a>, <a href="http://www.pg.com">Proctor &amp; Gamble</a> and <a href="http://www.welchs.com">Welch's</a>.&nbsp; Her MBA from <a href="http://www.yale.edu">Yale</a> doesn't hurt either.&nbsp;&nbsp;True Soap is manufactured by <a href="http://www.twincraft.com">TwinCraft</a> in Winooski, Vermont.&nbsp; <a href="http://www.twincraft.com">TwinCraft</a> is another Vermont success story with&nbsp;a strong track record of manufacturing&nbsp;bar soap for private label customers like <a href="http://www.thebodyshop-usa.com">The Body Shop</a>.&nbsp; True Soap, conceived, designed and manufactured in Vermont, is part of Vermont's growing "green" business sector.&nbsp; True Soap now is available not only in&nbsp;Vermont&nbsp;(at <a href="http://www.healthylivingmarket.com">Healthy Living</a>, <a href="http://www.citymarket.coop">City Market</a> and <a href="http://www.shelburnesupermarket.com">Shelburne Supermarket</a>, to name a few) but&nbsp;also at specialty grocery stores outside Vermont, at Whole Foods in the northeast region, and at Fred Myer (a division of Kroger) in&nbsp;the pacific northwest.&nbsp; Kudos to Janice and to her colleagues at True Body Products, including my friends on the company's board of directors.&nbsp; Janice plans to add more True Body products soon.&nbsp; You can follow the company's progress&nbsp;at the <a href="http://www.truebodyproducts.com">True Body web site</a> or on <a href="http://www.facebook.com/pages/True-Body-Products/36934252251#">Facebook</a>.</p>]]></content></entry></feed>